Website Development for Fitness Instructor

We created design and tested conversion rate

This website is for a personal trainer, whose passion is to help clients by formulating bespoke meal plans and workout routines based on their goals. Toni has become an expert in nutrition as well as sports science.

Purposes

  • Development site for sale personal trainer services
  • The output of search queries in the top 10 of Google
  • An increase in site traffic from search engines and contextual advertising
  • Increase services sales
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The design really captures the environment, energy and lifestyle of personal trainers. The branding is simple and design of the site focuses on call to actions and user experience.

  • Attendance per month 32 008 peoples
  • Attendance growth is 2 145%
  • Number of requests is 1 668
  • Increase in the number of requests 1 651%
  • Search phrases in the top-10 is 91%
For the website has been developed convenient logical structure for a positive interaction with potential customers and to cover the greatest number of search phrases.
It was conducted A / B testing to select the optimal tariff plans and to find most conversional forms of orders.
Due to the positive experience with search traffic, it was decided to launch an advertising campaign on Facebook